Strategic Marketing Consulting
Strategic marketing is foundational work. It clarifies positioning, guides messaging, and aligns marketing efforts with business growth. When your marketing strategy is clear, you gain:
• Stronger market differentiation
• Increased authority
• Higher-quality leads
• Shorter sales cycles
• Greater marketing confidence
Marketing becomes a structured growth driver — not an experiment.
Our Marketing Strategy Process
Step 1: Strategic Assessment
We evaluate your current marketing efforts, positioning, messaging, and competitive landscape.
Step 2: Strategy Development
We define clear positioning, messaging priorities, and growth pathways aligned with your business objectives.
Step 3: Implementation Guidance
We provide direction for messaging development, content strategy, and execution priorities. This structured approach ensures clarity before action.
Professional Marketing Strategy Services
Marketing strategy designed to clarify your positioning, strengthen your competitive advantage, and drive sustainable growth.
At Marketing IQ, we provide executive-level strategic marketing consulting for professional services firms, healthcare organizations, and established businesses ready to move beyond reactive marketing.
Who Marketing IQ Is For?
We partner with businesses of all kinds, but we have a deep specialty in healthcare and professional services — the fields where trust, credibility, and clear communication matter most. Our clients aren't just looking for words on a page; they're looking for a partner who understands their industry and their audience. That's exactly what we offer.
Strategic Marketing Consulting Package Options
Strategic Marketing Foundation
Investment: $5,000 – $7,500
Best for organizations that need clarity before scaling or investing further in marketing.
Includes:
• Market positioning assessment
• Competitive differentiation analysis
• Target audience refinement
• Core value proposition development
• Messaging architecture framework
• Strategic marketing roadmap (90–180 days)
• Executive strategy presentation
Timeline: 4–6 weeks
Ideal for:
• Growth plateau
• Repositioning
• Website overhaul preparation
• Expansion into new markets
Strategic Growth Advisory
Monthly RetainerInvestment: $3,000 – $4,500/month
Minimum 3-month engagement
Designed for leadership teams seeking ongoing executive-level marketing guidance. Includes:
• Monthly strategy sessions
• Initiative prioritization
• Messaging alignment
• Campaign direction
• Competitive positioning refinement
• Performance review & growth adjustment
Best for businesses:
• Scaling operations
• Preparing for expansion
• Seeking consistent marketing leadership without a full-time senior marketing executive
Intensive Strategy Session
Half-Day Executive WorkshopInvestment: $2,500
A focused strategy intensive for organizations needing immediate clarity.
Includes:
• Pre-session assessment
• 3–4 hour strategic workshop
• Positioning review
• Marketing priority mapping
• Written executive summary
Optional Add-On: Strategic Audit
Investment: $1,500 – $2,000
Includes:
• Website positioning review
• Messaging clarity evaluation
• Competitive differentiation analysis
• Strategic gap assessment
Delivered as a written report with recommendations.
Pricing Philosophy
We intentionally limit the number of strategic engagements to ensure depth, focus, and executive-level insight. This is not tactical marketing support. It is structured strategic leadership designed to guide business growth.
Get in Touch
Marketing IQ LLC is a division of
Innovis Marketing Group
Greater Fort Wayne, Indiana